I am really happy with the work that Patrick has been able to do for my small business. As a small business owner, it’s important to stand out from the competition. You want to be amongst the top options when potential customers search for your services. And that’s exactly where Patrick’s expertise have come in handy! Couldn’t be happier with the clear lift in my business as a result of his work.
The Process
Brighter Digital uses the latest best practices to optimize your website and brand online so that you show up for those valuable local searches that lead to increased traffic and revenue. Our approach can be best broken down into a 6 step search engine optimization process to analyze your website, competitors, and target audience so you perform better in search and maintain your results.
Website Audit
We start with an in-depth audit of your current website and seo strategy to identify quick wins and make strategic recommendations
Keyword + Competitor Research
An analysis of top competitors and user behaviour in your industry provides key insights for developing a winning strategy to get your business ahead
On-Page Optimization
We’ll use the results of the keyword research to optimize page titles, descriptions, url structures, and other technical elements to improve performance
Google Business Profile
GBP is the top source of calls and inquiries for many local businesses. We optimize your listing for higher rankings and more branded search conversions.
Local Citations
They aren't what they used to be but local citations are still foundational to your seo success. We make sure your citation profile isn't holding you back.
Link Building
Getting good links is a grind, but they're fundamental to giving you a fighting chance against your competitors. Brighter link building starts here
Have a question?
If we didn’t answer your question here we would be glad to chat! If you have any questions about our services or how they can affect your business please get in touch.
Frequently Asked Questions
We know SEO can get confusing, it’s not always made clear how it works or what you should expect. Here are some questions that we have had in the past that may help add more clarity.
The Brighter Local SEO Plan starts at $1500/month with available add-ons for multiple locations.
The timeline for your SEO strategy can vary considerably depending on your objectives and the level of competition. Additionally, while you might be focused on getting to page one for a popular keyword there’s many ways that SEO can help drive more phone calls and customers to your business. We’ll analyze the landscape for your business and give you some insights about timelines and expectations before we begin your project.
The short answer is no. We’ll always take the time to explain our Edmonton SEO services and how long it might take to see results for your industry and objectives. However, we let our results speaks for themselves. If you’re not happy with us you can leave any time. Most of our clients are in it for the long haul for one simple reason – we make them money.
We’ll work with you to set up some specific KPI’s ( Key Performance Indicators ) based on your business objectives. This usually includes metrics like phone calls and form submissions which we send you in transparent monthly reports.
Many businesses find that SEO delivers the best long term return on investment but paid ads can offer great results as well. In most cases these marketing tools work better together so it shouldn’t be a matter of choosing one over the other. Combining organic and paid search strategies will maximize your visibility in the search engine results giving you the best chance for success. Learn more about Google Ads.
Most consumers use the internet and search engines like Google to help them find the best products or services in their area. A good local search strategy will help your business get found when potential clients are searching for the things your business offers. Working with the right Edmonton SEO agency can have a substantial impact on your success by connecting your business with more in-market shoppers.
There’s two things to consider here:
1. Discovery – Are consumers using search engines to find your products/services?
For the majority of businesses the answer is yes. An SEO expert will usually start a new project by doing some keyword research. Analyzing your market and assessing demand will help determine potential return on investment from SEO services.
2. Brand – Are your customers going online to search for your business directly?
Shoppers might already know about you from other online or offline marketing channels and referrals. They might want to read reviews, contact you, or find other key business information. Showing up for branded searches with quality and easily accessible information are key for credibility as well as converting those shoppers into leads or customers.
We use only the best SEO and reporting tools to help our clients succeed including:
Featured Case Studies
SEO Testimonials
We have been able to achieve great organic ratings that a number of other companies couldn’t come close to helping us achieve. Patrick gives updates in-depth monthly and answers any questions thru out the month very quickly with knowledge and guidance. We have seen a significant jump in online inquiries. We are very happy with how Patrick has brought our Google rankings up and in such a short time period! Highly recommend!
What Is Local SEO?
Local SEO is a great way to market your Edmonton business online if you want to promote your services to people in a specific geographical area. Being visible to potential customers online at the exact moment they’re searching for what you offer can have a huge impact on getting more customers and growing revenue for your store. It’s naturally a perfect fit for brick and mortar stores but anyone trying to grow their business in a particular city can benefit from local SEO.
At Brighter Digital we specialize in Edmonton local SEO and search engine optimization campaigns to increase targeted organic traffic for your business that will grow customers and revenue. We work with local businesses in 3 industries: health and wellness seo, law firm seo, and seo for contractors.
The google 3-pack
appears in the top spot in
93% of searches with local intent.
Phone calls
are the results of 76% of local searches
Store visits
within 1 day are the outcome for 50% of consumers who conduct a local search
Offline purchases
are the results of 78% of local mobile searches
The statistics on local search behaviour overwhelmingly demonstrate the importance of a strong local seo presence. You can find just a few of those stats in the above infographic. The bottom line is that the large majority of consumers use the internet to help them make purchase decisions and without good local SEO – they simply won’t know about your business.
Major search engines like Google have complex algorithms that are constantly changing and I want your search strategy to grow your business for the long term. Our philosophy is focusing on ethical tactics with the future in mind so our seo clients don’t lose their rankings with the next Google update. If you need an Edmonton SEO specialist we’re ready to help!
Let’s Talk Strategy.
You want to be found. We can get you there.